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What are the advantages of logging in to the BMW Motorrad Connected app with the BMW ID?

The BMW ID is your central login for all offers relating to the BMW, BMW Motorrad and MINI brands. You can log in to the BMW Motorrad Connected app with your BMW ID. Your data will then be securely synchronized with the BMW Motorrad servers. Included are your recorded rides, scheduled tours and favorites. If you change your smartphone, it is sufficient when you log in to the BMW Motorrad Connected app with your BMW ID. Your data will be restored automatically - if you have synchronized it before.  

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BMW Motorrad Connected App | BMW Motorrad FAQ